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Gravel adventure for creative minds.

Where good ideas flow at endurance pace.

May 1-4, 2025 | Paso Robles, CA

Limited to 12 Riders. Registration deadline is April 1, 2025.

The experience.

Finding new ideas means letting nature think through you. Like Rick Rubin says; "The best way to start a painting is by cleaning the studio." We're just swapping the studio for gravel roads and good company. Join us for four days of riding, connecting, and thinking differently. Hosted by Alison Tetrick and Bryan Yates.

What’s the go?

Focus on the inner game.

Ideas emerge better in rhythm. Each day starts with a creative prompt - not a problem to solve, but a melody to explore together. Like a band finding its groove, we'll let conversation and insight flow naturally as we ride.

On the open road, something magic happens. The good ideas have space to breathe. No forced creativity sessions. Just daily prompts that spark genuine discussion while the miles roll by.

We won't be chasing PRs. We'll be creating Personal Relationships—especially with parts of ourselves we rarely access during the daily grind.

Ride sweet routes.

We’ll enjoy four curated routes purposefully designed for conversation, consideration, and a spot of challenge. Each ride includes: professional support, all ride nutrition, mechanical assistance, post-ride bike washes, and plenty of stops for both hydration and inspiration.

Good vibes.

  • Creative conversations rather than crushing the ride.

  • Hugs, not hammering pavement.

  • Connection and community rather than competition.

  • Flow, not force.

Investment: $1850. Limited spaces available (12).

What’s included?

Two cyclists hugging under a starting arch at an outdoor cycling event, wearing helmets and cycling gear, with other cyclists and a van in the background.
A person walking on a dirt path surrounded by trees in a forested area.
Group of cyclists riding on a scenic rural road with hills and trees under a partly cloudy sky.

What’s included?

Show me the treats.

  • Custom jersey

  • Four supported and guided rides

  • All ride nutrition & hydration

  • Two team dinners celebrating local fare

  • Three post-ride lunches

  • Thoughtfully curated rider gifts

  • Creative notions to keep you in motion

Hotel accommodations are EXCLUDED. We have a block of rooms at our host hotel that you may choose to book on your own. The rates are:

  • Thursday May 1st - $159 + tax

  • Friday May 2nd - $229 + tax

  • Saturday May 3rd - $229 + tax

Investment: $1850. Limited spaces available (12).

What’s the schedule?

Schedule.

May 1: Arrival and welcome.

  • Afternoon check-in

  • Welcome ride (two hours)

  • Team dinner and discovery conversation.

May 2: Full ride day.

  • Morning gravel adventures (five hours).

  • Team lunches with focused discussion.

  • A little healthy you time for a solo dinner, or with your new friends.

May 3: Full ride day.

  • Morning gravel adventures (5 hours).

  • Team lunches with focused discussion.

  • Team dinner.

May 4: Closing ride.

  • Final morning ride (2.5 hours).

  • Grab-and-go lunch provided.

  • Departures by early afternoon.

Cyclists riding on a dusty trail in mountain terrain, wearing helmets and cycling gear.

Just ask. We’ll answer.

Close-up of a bicycle rear derailleur, cassette, and disc brake on a wheel.