About Bryan Yates

If you're looking for a standard executive coach to optimize your workflow, I'm probably not the right fit.

I don't come from HR or corporate theory.

I come from Production.

I'm a former Disney producer who coaches.

That means I'm always moving you toward the version of the movie you're already playing in your head.

You know the one. Not the idealized blockbuster, but the grounded reality where the dialogue is clear, the scene has purpose, and the other characters move differently because you are moving differently.

I help you work backward from that vision to make it real.

Executive coach Bryan Yates.

The Lens That Shapes My Work

People don't hire me for my résumé.

They hire me for how my experiences shaped the way I listen, the way I see, and the way I partner into their challenges.

My capacity to do this was forged in some strange places:

Working with thousands of Holocaust survivor testimonies at Steven Spielberg's Shoah Foundation trained me to listen for what's not being said.

Leading creative and technical teams at Disney taught me how to deliver complex ideas with emotional clarity.

Building (and eventually ending) a boutique fitness brand taught me how to navigate the fallout when business gets personal.

My actual coaching career started on the road—as a cycling coach for executive athletes.

I've ridden over 100,000 miles, often pulling others through climbs they didn't think they could finish.

That shows up in my work now: Pacing. Pressure. Positioning. Knowing when to push and when to recover.

More importantly, it taught me to read the body language of "I can't."

I've learned that "I'm fine" usually hides a very different truth.

One last thing…

I’m a recovering alcoholic and workaholic. Many high-performers struggle with their own quiet "-isms." So when I talk about self-trust, I’m not preaching. I’ve earned mine back the hard way. I know what it takes to rewire outdated instincts to find our buried brilliance.

When I’m not coaching, I’m producing my own dream project: The Bovine Classic. It’s a gravel cycling event that brings 600+ riders from 5 continents to my little California town. Proof that I don't just talk about building bold things—I’m in the mud building them too.


If you'd like to hear how I think in real time, here’s a recent interview I did on The Unforget Yourself Podcast


I don't coach potential. I produce direction.

For insanely capable leaders who feel secretly stalled—and want a BS-free push forward that sticks.

Want to know more? Check out the FAQs → or learn about Move Daringly → (my 6-month program for leaders ready to stop circling and start building).

If this resonates, let's talk.

Real people. Real words. Real ROI.