Executive Coaching for Leaders Who Are Done Hedging.
If you're overwhelmed, second-guessing yourself in rooms where you should be leading, or sitting on something you want to build but can't seem to start — this is for you.
You're burning energy without momentum. And you already know the move you keep not making.
This isn't mindset coaching. It's retraining the muscle memory that drives your instincts — so you can finally move forward on what you've been circling.
I don't coach potential. I produce direction.
Your next move starts with a free Momentum Call — no pitch, no pressure. Just a focused conversation to name what's actually happening, and what forward could look like.
Just Bet On Yourself.
Nobody calls me and says: Bryan, I have a self-trust problem.
They call me about their leadership presence. Their overwhelm. Their (in)visibility. Their credibility. The thing they've been meaning to build or change for two years that's still living in their journal.
But underneath every single one of those conversations is the same thing.
They've stopped trusting themselves. They've stopped — or never really started — betting on themselves.
That's the $150,000 problem I actually solve.
Remember to exhale.
Learn more about working with Bryan Yates in the FAQS
“In my head you’re the guy who comes along while I’m looking at my route on the map, smiles, then casually unfolds it so the hidden half is visible.”
The muscle memory that built your last chapter is creating drag in this one.
You know this feeling:
The decision you keep almost making
The room you walk into performing confidence instead of feeling it
The move you know is right but can't seem to back yourself on
This isn't a capability problem. You've proven your capability repeatedly.
This is a self-trust problem. Specifically — the outdated instincts, wrong stories, and overworked muscle memory that are quietly running the show and grinding you down.
Left alone, it compounds. Decisions get heavier. Momentum lags. The gap between where you are and where you know you could be gets wider — not because you're incapable, but because you're running someone else's race on a map that no longer fits.
That's the Cliff of Woe. Most people stay there longer than they need to.
The bridge to the other side isn't more effort. It's self-trust.
And on the other side? Direction. Clear focus. Faster, more creative decisions.
"F*ck yeah" momentum.
That's what we're building.
You’re running like a fugitive.
“I came in wrapped in dread and grinding. Now I’m genuinely okay — and not lying to myself about it.”
This work is methodical. It's just not formulaic. It’s individualized.
My background is in both coaching athletes and entertainment production. The job isn't motivation or insight, but direction.
You define the destination. Then you work backward — building the conviction, timing, and self-trust required to arrive there ready.
That's the same role I play here.
We identify what's currently draining your momentum. Where you're running like a fugitive. Where old instincts are costing you energy instead of creating movement.
Then we adjust how you operate: how you decide, how you communicate, how you pace yourself, where you apply pressure, where you let go.
This is what happens when you retrain muscle memory at the instinct level.
Remember to exhale.
Check out what Grow Disrupt business owner, Stephanie, has to say about working with Bryan Yates.
Move Daringly
You're not buying sessions.
You're getting my rare capacity — embedded inside the actual conditions of your work and life, where the real friction is.
Pattern recognition honed from listening to Holocaust survivor testimonies.
Pressure-reading instincts sharpened across 150,000+ miles of cycling.
A former Disney producer's brain for creative direction.
13 years of recovery-earned insight into rewiring self-trust.
All of it — focused on you, for 5 months.
What that looks like:
2x personal 1:1 video strategy sessions per month
Each one recorded and transcribed in a private library, so you can revisit the insight, friction, or clarity anytime.
Impactful session wrap-ups
Clear reflections + forward-moving actions = the chapters of your own working playbook.
1x small group session per month
A sharp, supportive space with others walking their version of your path — not a crowd, a team.
Direct access to me via SMS, WhatsApp, or Voxer
Between-session connection is part of the process. Share what's working, what's stuck, what's shifting. This is a partnership, not a performance.
Personally selected, deliberately relevant books
No filler. Just the books I keep on my own shelf — and know you'll actually read.
Investment:
$1,500/month for 5 months
Or:
$6,750 upfront (10% discount)
It starts with a simple conversation to explore your current Ground Truth. No pitch. No pushing. Just a focused no-BS conversation to see what forward could look like.
“Last year, I wanted to fire myself from my own company. Now I wake up loving what I do.”
Is this for you?
This isn't ideal for you if:
✓ You say "I'm good. Everything's fine, bro."
✓ You want a quick fix or a 10x promise—yesterday
✓ You're looking for someone to tell you what to do
This is for you if:
✓ You're insanely capable — and ready to stop managing around what's not working
✓ You're done circling the bold move and ready to build it
✓ You want a BS-free partnership, not a guru with a blueprint
If you feel like this is you, and you’re even just a little curious, let’s talk!
“I’m a better CEO, friend, ex-husband, and father because of our continued and consistent work together.”